Dentist Marketing Made Easy
Dentist marketing takes a lot of planning and effort to ensure it’s done right. Each office has a unique patient profile and specialization that should be taken into account when considering methods to attract new patients. Many offices develop personas for each type of customer they’re looking to target, such as families, seniors or young business people, then create campaigns that speak to their needs and goals.Resource : bestresultsdentalmarketing.com
A well-designed website that’s mobile friendly, easy to navigate and optimized for SEO can go a long way in attracting local searches from potential customers. A dental website should also have a dedicated page for each of the procedures offered, including photos, details and costs.
Facebook Ads for Dentists: A Step-by-Step Guide
Patients today are seeking out doctors with the latest technology and a reputation for great service. Offering online appointment booking through apps like Zocdoc or ensuring your website is search engine optimized can help prospective patients discover you and set the stage for a conversion.
People love to read reviews about businesses they are considering, and this can be one of the most effective ways to gain trust from prospective patients. Collecting customer feedback with a clipboard and pencil is a thing of the past—now, you can use software like Weave to easily send review requests by text after appointments, and then monitor reviews on platforms like Google and Facebook.
Partnering with local businesses can be an effective way to attract a new audience and cross-promote your services. For example, you might team up with a local gym to offer a deal on teeth whitening and cleaning for those who sign up.…